Common QR Code Mistakes to Avoid
Table of Contents
Frequent QR Code Mistakes
- Too little contrast
- Too small to scan comfortably
- No quiet zone
- No testing before print
- Weak or missing call to action
- Sending users to a bad mobile page
- Using static codes for changing campaigns
Why These Mistakes Matter
A QR code is part of a user journey. If the code or the destination fails, the whole experience fails.
Best Practice
Think beyond the visual code. The landing page, CTA, placement, and testing all matter too.